I love this product. It is my new go-to moisturizer. I have very dry skin that gets very oily in the evening. It is so hard to keep a balance. But I am loving this moisturizer.When I use it, I roll it over my cheeks, forehead, and chin and then rub it in with my fingers. I also dab my lips with it. It can be a little sticky, and because I wear glasses, I have to remove the balm from where my nose piece rests, but other than that I love it!